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NATIONAL ELECTRONIC GREETINGS DAY / CYBER MONDAY

donmedeirosdonmedeiros ✭✭✭✭✭ Graduate

ELECTRONIC GREETINGS DAY

Observed annually on November 29th, Electronic Greetings Day encourages us to send an electronic greeting. At the same time, the day reminds us of how much things have changed. 

The convenience and speed of sending an electronic greeting allow more people than ever to participate in this thoughtful process. We all enjoy it when someone remembers our birthdays, anniversaries, and other important life events. While greeting cards continue to be used, electronic greetings are far more cost-effective and mean equally as much.

Since the advent of the electronic greeting, social media and other messaging systems are expanding our communication methods. We can send a birthday wish through a messaging system and include a favorite memory. If a friend is sick, we show we care by simply clicking a button and sending funny videos. When we miss someone, these days we’re never very far away. We can send them a video message. Wait, we can do better than that. With our smartphone or computer, video chats keep us connected, too. The miracles of technology continue to expand and bring us closer all the time. 

CYBER MONDAY

Cyber Monday is the Internet’s answer to Black Friday deals. The official observance takes place the Monday after Thanksgiving.

While Internet-based companies traditionally offered their best holiday shopping on Cyber Monday to compete with Black Friday deals in brick and mortar stores, things have been changing. However, in more recent years, Black Friday and Cyber Monday deals tend to run together. Some start as early as the week of Thanksgiving and run right through the holiday season. But don’t neglect online deals. There may still be savings to be had. 

In 2014, Monday after Thanksgiving online sales continued to trend upward with 15.4% increase in revenue from 2013 sales, making it the biggest, online shopping day in history. In 2014 Americans spent an average of $124 per order on Cyber Monday.

Social media also ramps up advertising opportunities, bringing potential shoppers to retailers’ online stores. Cyber shopping is expected to be up again this year with a predicted 3 billion in sales.

Purchases on mobile devices also have increased, adding to the convenience of Cyber shopping for the holidays. No longer do you have to be strapped to your PC or Mac in order to make an online purchase. Purchases can now be made on the train during a morning commute while waiting for a doctor’s appointment or during a lunch break.

Some of the most popular online purchases are likely to be tech items, especially wearable technology as well as traditional small appliances, clothing, gift cards, and digital media.

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