Georgia safety Malaki Starks has struck an NIL deal with Beats by Dre and Biosteel, his marketing value driven up by earning FWAA Freshman All-American honors on the Bulldogs’ elite championship defense last season.
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I'm sorry but I am no fan of this NIL nonsense. The original argument was that the schools were making money off the players' image, such as jerseys, promotional material and such. Fine, you want compensation for that, go with it but these are way far beyond that. These are actual celebrity endorsements. Now schools are openly purchasing players and stealing players with the lure of a bigger payday.
This is not what college football was supposed to be. The free room and board and education was supposed to be the payoff. Seems to me, if you take the money you can pay your way. There are far too many players that make these players into big money players and I'm sorry, it isn't fair that every player works just as hard as the other but because he sits on the O-Line he gets nothing other than what the stars reward them with.
To be clear, I am not against the players. They are doing what any of us would do in their situation and I support the player. I do not, however, support the system.